ART essence nativeness creation integrity process energy attraction content form placement association materials AoA part eight: Content "Content" is what the work consists of. For music, it is the notes, melody, rythm, etc. For paintings, it is colors, lines, shapes, etc. For stories, it is characters, events, plot, etc. Content, simply. It is what it is. It should not be hard to see that this is rather central to the workings of the work. Because different individuals in the potential audience have strong relationships with certain things, and not with others.

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